Dynamic Marketing Opportunities available now at LOMA – LL Global, Inc., and we’re looking for talented people like you!

We have an amazing Company – come work with us!

Do you have a strong marketing background and a desire to help an industry leader support and execute cutting-edge strategic campaign development in all aspects of marketing? Put your expertise to work at LOMA, a research and education and trade association for the insurance, retirement, and financial services industries. LOMA, LIMRA and our parent organization, LL Global, Inc. serve the needs of more than 1,200 member companies across 64 countries.

We are currently looking to fill the following position:

MARKETING SPECIALIST – the ideal candidate will have exceptional marketing skills and be a creative and strategic quick learner who thrives in a fast-paced, deadline driven environment with at least 3-5 years of marketing experience. In this position you will report to the Marketing Manager and will take the lead managing and collaborating on all aspects of marketing, including

• Strategic campaign development and execution

• Measurement and analysis

• Customer relationships and marketing communications

Primary responsibilities

• Proactively lead the marketing efforts supporting domestic and International sales efforts

• Create and deliver effective, compelling and creative marketing promotions, value propositions, messaging and sales tools

• Contribute to creation and revisions of quarterly marketing & communications plans

• Participate in website redesign in an agile environment

• Compile campaign metrics and analysis; prepare and provide periodic updates on the progress toward goals and results of marketing efforts for clients; hold after-action reviews with clients

• Consult with the clients regularly on marketing initiatives; establish and articulate project scope, strategy and objectives to clients, production team and key leadership

• Foster excellent relationships with clients

• Contribute to annual customer analysis and marketing year-in-reviews, including studying the data and drawing conclusions about trends and opportunities

• Maintain an excellent working relationship with the Marketing team, working collaboratively to exceed customer expectations for the department and keeping the team informed of all marketing efforts (status of campaigns in development, results of completed campaigns, etc.)

• Understand and execute the marketing process (approvals, web updates, email development, timelines, etc. and make suggestions for improvements)

Requirements

• Bachelor’s degree required; marketing or business degree preferred
• Exceptional client management skills
• Must understand and execute target marketing
• Proficiency with digital marketing and email marketing platforms (such as Exact Target, Constant Contact, Real Magnet, INFORMZ, etc.)
• Demonstrated usage of metrics to drive business initiatives, possessing an ability to use both data and intuition to reach decisions
• Project management abilities for small- and large-sized projects, open to agile marketing
• Fast learner who is flexible and able to respond to frequently changing business needs
• Exhibit and ever-curious and creative mindset
• Highly motivated, proactive, resourceful with ability to interact effectively with cross-functional teams
• Strong organizational and time management skills and phenomenal attention to detail; must be able to manage multiple projects simultaneously
• Self-starter who will be proactive in managing the details of multiple projects – ability to work independently and drive projects through completion
• Strong communication skills required to work effectively with internal partners and clients; able to ask insightful questions to better uncover and understand customer needs
• Strong strategic thinking and analytical skills with proven ability to demonstrate interpretation capabilities
• Exceptional aptitude for creative writing; possess strong presentation skills
• Fluency with Microsoft PowerPoint, Word, Excel, Access, CMS and email automation
• Must enjoy working in a high-pressure environment with daily deadlines and many demands on time
• Open and responsive to constructive feedback
• Knowledge of insurance/financial services a plus